Practice on Design Project 6

Course title

Y0170006

Course description

In Product Design Exercise 2, the students learned the process of product design from research to modeling, and in this course students will work with companies to learn more about the practical process of product design. Although this is a practice for product design, students will focus on the user experience and social contribution rather than the product itself.
The difference from Product Design Exercise 2 is as follows.
1. More specific tasks are set according to the actual business situation in the company.
2. The students learn the necessity of consideration of the brand and feasibility of the products with the cooperation of the manufacturer.
3. Given the short time frame of the assignment, the production of realistic prototypes is not mandatory.
4. The students should think what it takes to complete a product story that delivers a new experience for the user besides the given products.

Purpose of class

Develop the ability to set up a concept and translate it into product design, while balancing the given conditions such as the scope of the task, brand restrictions and feasibility considerations. Learn the process by which a designed user experience can lead to product design or other types of design.

Goals and objectives

To be able to accurately identify the needs and problems of the users through research and reflect them in the concept.
To be able to create attractive user experiences and stories considering the brand.
To be able to make a effective presentation.

Language

Japanese(English accepted)

Class schedule

	Class schedule	HW assignments (Including preparation and review of the class.)	Amount of Time Required
1.	[Orientation] - How to present issues and proceed with the exercise - About the brand - Extraction of brand elements and collage - Explanation of market, brand, and product (company visit, etc.)	Brand report.	200minutes
2.	[Synthesis] - User experience study - Usage scenario study	Ideas, Scenarios 20~	200minutes
3.	[Concept Extraction] - Extraction and discussion of design concepts - Creation of concept boards	Concept ideas 20~	200minutes
4.	[Design ideation] - Design ideas - Peripheral ideas	Design ideas 20~	200minutes
5.	[Design ideation] - Design ideas - Peripheral ideas - Prototype Making	Prototypes, Final presentation materials.	200minutes
6.	[Preparation for the final presentation] - Building a proposal for the final presentation - Preparation of final presentation materials	Prototypes, Final presentation materials.	200minutes
7.	[Final Presentation] - Design Presentation & Discussion (At the collaborating company)	Refine the final presentation materials following the discussion.	200minutes
Total.	-	-	1400minutes